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Pre-conference Workshops: Wednesday, March 22 & Thursday, March 23, 2017
Main Conference: Friday, March 24 - Sunday, March 26, 2017 
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Thursday, March 23 • 9:00am - 5:00pm
Design Teams Are a Design Exercise: How to Build, Inspire, and Keep Design Teams (Happy) ($650)

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NOTE: This workshop has a FEE of $650. To attend, you must register for the workshop. You can do this when you register for the conference or at a later date.

Workshop Description:
We believe that bringing design attention to the context of design teams and design leadership is critical for the success and sustainability of our practice and industry. At a time when our ways of working, our design remit and materials change, we need to pay attention to supporting and growing our teams to successfully embrace these new challenges. As organisations continue to value the importance of design, more and more companies act on the need to establish a design team. These teams have specific needs to thrive in an organisation and to create value for the business and users as well as happy designers.

In this workshop, open to everybody, but aimed primarily at senior practitioners, team leaders, new managers and managers new to design, we will share our learnings and the techniques we have developed over the years.

The workshop is structured as a series of short lecture-type modules on:
- leadership styles
- building vs inheriting a team
- hiring
- culture and fit
- team structure
- motivation
- retention
- conflict resolution
- skills assessment
- skills development
- mentoring/coaching
- letting go (post exit-interview)

Modules will be interspersed with practical exercises, to reinforce the notions demonstrated — attendees will start collaborating from the get-go, with groups forming fictional organizations that will be the backbone of the exercises they will participate in.

- Understand the traits of an effective design team
- Learn about different leadership styles and management strategies
- Learn how to hire, motivate and keep design teams happy
- Take-away methods to assess team members' skill sets and structure

avatar for Martina Hodges-Schell

Martina Hodges-Schell

Associate Director, Pivotal Labs
Martina setup and leads the product design and product management practices at Pivotal Labs, London. She helps start-ups and enterprises establish more user-centred, lean and agile design practices and product innovation skills. In her practice she focuses on bringing together a balanced... Read More →
avatar for Alberta Soranzo

Alberta Soranzo

End-to-End Service Design Director, Lloyds Banking Group
Alberta is an incorrigible nomad — born and raised in Italy, she has lived in California and now works in London, as Director of End-to-End Service Design at Lloyds Banking Group. With her team of systems thinkers and service designers, she's looking at shaping the future of financial services and supporting meaningful financial outcomes. Alberta sketchnotes the meetings she attends (and there are many), is a resolute ice hockey player and cares deeply about... Read More →

Thursday March 23, 2017 9:00am - 5:00pm PDT